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Ideas and Advice for the Atypical Artist

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Motivating Your Fans With A Call To Action

March 15, 2011 - 4 Comments

It’s hard to engage people. Not everyone is inherently witty, or naturally outgoing. Beyond sharing links, promoting others and sometimes yourself, what else can you do to keep fans engaged and not wondering whether to “unlike” you? You can start motivating your fans by sending out a call to action. These are any actions that get [...]

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Tweeting When You’re All Out Of Ideas

February 16, 2011 - 2 Comments

Social networking comes naturally for some, and it can be a painful process for others. Sometimes, it can feel draining, or like your time could be better spent elsewhere. Like anything, you get what you put into it in the first place. If you’re afraid or hesitant to communicate with your fans on Twitter because [...]

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2 Comments

5 Simple Methods To Market Your Music Offline

February 8, 2011 - 5 Comments

While a lot of your promotional efforts can be concentrated online these days, it’s a good idea to take a look at offline methods and see which ones are still effective for marketing your music. Here are a few simple ideas to help market your music offline. But don’t rely on only these, be sure to [...]

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5 Simple Ways To Market Your Music Online

January 31, 2011 - 7 Comments

There are endless ways to market your music online and it can all sometimes become a bit overwhelming. Advice is being thrown at you from all directions and all kinds of “experts”. But, it’s important to realize that many musicians who’ve had success marketing themselves online have done so in completely opposite ways. Whatever methods [...]

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Promoting Yourself By Promoting Others

August 26, 2010 - 2 Comments

In between tours or albums, when you find yourself grasping for new angles to write about, start discussing new artists you are currently listening to and link to them. Many will notice your inbound links and check you out, perhaps even returning the favour.

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The Building Blocks Of Your First Street Team

July 3, 2010 - 0 Comments

It’s important to think of atypical ways to get your message out. Having a street team that promotes your music and helps you grow is a great way to do this, and can be an asset to any act.

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Promoting Your Music On YouTube

May 4, 2010 - 0 Comments

You know what YouTube is by now, right? If you don’t go check it out, I’ll wait…
The more important question is how can you promote your music on it? YouTube is one of those sites that scream the three C’s rule. You know the one. Create content constantly.

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Using Social Media For Good Not Evil

April 20, 2010 - 1 Comment

The rise of social media has been heralded as a new way to do business. It has changed the face of marketing forever. Instead of relying on a top-down approach to advertising, it now relies on interaction, access, and trust.

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13 Reasons Why You Should Be Using Bandcamp

April 16, 2010 - 1 Comment

I’m surprised that more musicians aren’t taking advantage of Bandcamp. After all it is one of the best places to sell your music on the web, and it’s simple to use.

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1 Comment

5 Social Networks Every Musician Should Master

April 13, 2010 - 1 Comment

The deluge of social networks and websites for musicians is starting to get out of control. With a lack of services to filter through these networks, the life of the working musician can quickly become filled with updating and not with practicing and improving. Keep in mind that not all networks will apply to all [...]

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