The New Music Industry Tool Box
The biggest claim from naysayers, against the freedoms of the new music industry environment, is that the Internet has not helped enough artists gain fans, grow sales, and spread the word.
Creating Shareable Content
To create a fanbase that loves to spread your name around, you need to be creating shareable content. That is content that is new, interesting, fun or just plain great.
Capturing That Great Idea
If you’re anything like me, then you probably have had the experience of a great ideas coming to you at the most inopportune moments. Perhaps while just nodding off to sleep, or maybe driving in a car, walking down the street, or any other ill-suited time. I always tell myself that I’ll remember it when I wake [...]
Using Social Media For Good Not Evil
The rise of social media has been heralded as a new way to do business. It has changed the face of marketing forever. Instead of relying on a top-down approach to advertising, it now relies on interaction, access, and trust.
13 Reasons Why You Should Be Using Bandcamp
I’m surprised that more musicians aren’t taking advantage of Bandcamp. After all it is one of the best places to sell your music on the web, and it’s simple to use.
5 Social Networks Every Musician Should Master
The deluge of social networks and websites for musicians is starting to get out of control. With a lack of services to filter through these networks, the life of the working musician can quickly become filled with updating and not with practicing and improving. Keep in mind that not all networks will apply to all [...]
Revealing Shakespeare’s Inner Pirate
As the modern battle over copyright gains steam, many questionable labels are being perpetuated by both sides of the debate. One such of these falsities is the labeling of alleged copyright infringers as pirates. I’m not sure about you, but I’ve never stepped foot on a schooner, much less sailed on a sloop or brigantine. And, as [...]
Making Your Website Foolproof
Have you ever played the old PC game Theme Park? Or how about Roller Coaster Tycoon? The premise is that you build an amusement park from scratch–from the rides and food stalls right down to the paths and roads. However, whenever your pathways become to convoluted or go nowhere, the park-goers quickly become lost, get frustrated, and your overall park rating goes down.
Finding Ways To Keep Your Audience Engaged
The goal in the digital age is to constantly be creating art and keeping your fans engaged and interested in what you do. Of course many of us were brought up on the system whereby our favourite bands would release a much anticipated album then tour it around for about a year or two before beginning to record their next one.
Month in Review: March 2010
We’ll I’ve officially made it through over one month of blogging (about 33 days now I think). So far, I’ve made every writing deadline that I’ve set and I’m hoping to continue that streak. Bear with me as I fully figure out the categories of each post, as well as the entire content matter of [...]
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